'Respect Is'

Client: Respect Victoria

The behaviour:

People are unsure on how to call out rigid gender stereotyping and dominant forms of masculinity in a social situation, or with mates.

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Respect is social post with two Victorian men
Respect Is social post with a Victorian Couple talking about housework
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The change:

We are inspiring Victorians to call out disrespectful behaviour, by showcasing messages from those with lived experience of respect, support and equality, including stories and messages from everyday Victorians who are creating change in their communities.

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More work that's inspired change.

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Battery Cages

Battery Cages

Client: RSPCA
We inspired over 20,000 Australians to take action by pledging to ban battery cages for good. In doing so, we successfully influenced Australia’s Animal Welfare Standards and Guidelines for Poultry to outline a phase out date of 2036.
Elder Abuse

Elder Abuse

Client: Respect Victoria
We inspired 1 in 2 people in Victoria to challenge themselves and others to call out family violence and violence against women.
The hands that bind

The hands that bind

Client: Respect Victoria

We inspired people to share their story of compassion and support with explaining what healthy relationships look like.
Space to ride safe

Space to ride safe

Client: Transport Accident Commission

We inspired motorists on Victorian roads to safely judge the space they need to give cyclists safe, while sensitising them to the new safe passing laws.