'Respect Is'

Client: Respect Victoria

The behaviour:

People are unsure on how to call out rigid gender stereotyping and dominant forms of masculinity in a social situation, or with mates.

The change:

We are inspiring Victorians to call out disrespectful behaviour, by showcasing messages from those with lived experience of respect, support and equality, including stories and messages from everyday Victorians who are creating change in their communities.

What behaviour do you want to change?

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More work that's inspired change.

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Illicit Firearms

Illicit Firearms

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In the first year of the campaign, we inspired the surrender of over 17,000 unwanted and unregistered firearms.
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Client: Respect Victoria

We inspired people to share their story of compassion and support with explaining what healthy relationships look like.
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Elder Abuse

Client: Respect Victoria
We inspired 1 in 2 people in Victoria to challenge themselves and others to call out family violence and violence against women.