Inspiring people to change for good.
You can legislate for change; you can throw money at it;
you can smother your audience with information.
But if you want people to change, willingly and for good, you must inspire them.
Inspired Change happens when a behavioural insight is combined
with a powerful, emotional connection.
Inspired Change can benefit an individual, a business or a society as a whole.
Inspired Change is change for the better.
– Bill Shannon –
Behaviour Change - Why?
Behaviour Change is essential if society and businesses are to address the issues that hold us back and confront us every day.More
is good for business
Behaviour Change is essential for every business and organisation that wants to improve its performance, its culture, or its practices on such issues as productivity, safety and sustainability.More
The power of beliefs
Inspired Change is desired change. The Behaviour Change challenge begins by understanding people’s behaviour – their beliefs and values.More
The Science of
The academic world has decades of work to draw on and is continually improving its understanding of human behaviour and how to influence it.More