An old ad agency of mine still displays a bright, neon sign behind reception that proudly states ‘We dream shit up’. That summed it up for me. I needed a change.
I joined The Shannon Company because there is more rigor in their thinking. The vision of Behaviour Change theory informed and ratified by their academic partners at BehaviourWorks, felt different and something I wanted to be part of.
And yes, the edifying nature of the work they do played a big part too.
I have a Beagle. She owns me.